CISDI/PN PRIMA

Improving Reporting, Supporting, and Education Workflow

At a glance

PN PRIMA is a decision-support tool for 300+ Community Health Workers (CHWs) in Bekasi and Depok to manage nutrition for pregnant women and children.

Focus areas:

  • Reduced Cognitive Load: Simplified 35+ complex health data points into intuitive, step-by-step mobile workflows.

  • Decision Support: Designed automated educational triggers to provide real-time, data-driven advice for field workers.

  • Inclusive UX: Optimized accessibility and visual hierarchy for high-pressure, outdoor field environments.

Scope

Product Alignment, Product Design, Hi-Fi Prototyping, Testing

Industry

Healthcare NGO

New design

Old design

The problem

Nutritional status is critical to detect, but difficult for CHWs to calculate manually

Nutritional status is critical to detect, but difficult for CHWs to calculate manually

Through continuous research and feedback with users and stakeholders, we identified three main challenges:

Through continuous research and feedback with users and stakeholders, we identified three main challenges:

Handling extensive data

CHWs collect large amounts of child data daily, making manual calculations slow and error-prone.

No formal health background

CHWs receive only short-term training, making clinical nutritional assessment difficult.

Education not condition-specific

CHWs receive educational materials, but they must search for them manually, and the content isn’t automatically tailored to each child's condition.

The process

Benchmarking similar platform

We benchmarked multiple CHW-focused platforms, including those currently used in the field, to identify common patterns, best practices, and improvement opportunities.

Key insight:

WHO curve ensure accurate and efficient data recording

Form split into smaller, managable sections.

Clear hierarchy and navigation.

Engaging and intuitive UI with illustrations.

Key design decisions:

Simplified monitoring flow to reduce cognitive load

Simplified monitoring flow to reduce cognitive load

Structured data input to minimize reporting errors

Structured data input to minimize reporting errors

Structured data input to minimize reporting errors

Prioritized clarity over feature density

Prioritized clarity over feature density

Designed scalable components for future expansion

Designed scalable components for future expansion

Solution

Forms divided into smaller sections

To reduce cognitive load, minimize errors, and make data entry faster, we divided long forms into smaller, logical sections using a step-by-step flow.

Using step-by-step forms reduced intimidation and matched their mental model.

CHWs are community members who are selected, trained, and volunteer to support health services in their area.

Most of them are over 40 years old with limited tech skills.

Design decisions

Solution

Automated anthropometry curve

To support CHWs who handle extensive data and lack a clinical background, the system automatically calculates nutritional status based on validated anthropometry curves.

This ensures accuracy, reduces errors, and speeds up their daily workflow.

Solution

Tailored educational messages

Educational messages are shown based on each child’s condition. We transformed health education into simple, relatable copy with illustrations (with help from ChatGPT). The content adapts to the child’s status. Making it easy to understand, supportive, and non-judgmental.

We used an Instagram Story–like interaction, as CHWs were already familiar with this pattern.

Challenges & iterations

Educational content was not fully effective

Educational content was not fully effective

After ~2 months of launch, we discovered several issues:

After ~2 months of launch, we discovered several issues:

Stakeholder needs

Stakeholders requested richer and more detailed educational content.

Technical limitations

Rich content and dynamic font sizes required vertical scrolling, which disrupted navigation. Tapping behavior also created interaction conflicts, making the experience feel inconsistent.

Time constraints

CHW workflows are time-sensitive. Any solution must be fast to implement and cannot slow down data collection.

Solution

Simple but easy to use

We iterated on the educational message layout and interactions.

To solve the limitations, we adopted a simpler layout that was easier to navigate and more reliable across different devices.

Result

Impact & Outcome

Quantitative metrics weren't available — a common reality in NGO contexts. What we had was participant logs from the program team, ~6 months post-launch, that gave us a real window into how community health workers actually used what we built.

Less manual work

Less manual work

Less manual work

"Plotting otomatis sangat membantu, karena dulu harus buka KMS dulu."

CHW, participant log

Clearer conversation

Clearer conversation

Clearer conversation

"Enak nih, kita nggak perlu jelasin lagi."

CHW, participant log

More confident

More confident

More confident

"Biar lebih pede, kader tidak dibilang sok tau."

CHW, participant log

Featured in The Conversation, May 2026

Featured in The Conversation, May 2026

Featured in The Conversation, May 2026

The program was covered in a peer-reviewed public article highlighting the app's role in supporting kaders across 37 Posyandu locations, with 1,944 child screenings and 910 children accompanied over 4 months.

Read the article

Reflection

Lesson learned

Designing for real constraints

Constraints like low tech literacy, outdoor environments, and time pressure shaped every single design decision I made.

Balancing many voices

Working with multiple stakeholders taught me how to mediate priorities while still protecting core user needs.

Clarity is the feature

For users with no bandwidth for ambiguity, making something clear is the design work.

Let’s design something meaningful together

Whether it’s a product, a workshop,

or a creative partnership. Let’s make it happen.

Let’s design something meaningful together

Whether it’s a product, a workshop,

or a creative partnership.

Let’s make it happen.

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